Emma Henry: why gamification often fails

Emma Henry is a learning designer who helps businesses develop products and apps that have a positive impact on learning. She’s also a gamification ninja, and regularly helps companies align their products more clearly with learners’ needs.

In this episode, Emma reveals why gamification in online learning often fails, and explains what you can do about it.

The key Ding! moments from this podcast are:

• The need to get your sequencing right when designing an online learning experience, and accurately determine the point of the learning activity;
• The absolute necessity of defining the intended outcomes with no ambiguity;
• The ways in which gamification can tap into long-held human behaviours such as the desire to collect things, and
• The opportunity to harness this potential for learning.